“],”renderIntial”:true,”wordCount”:350}”> Noom isn’t supposed to be a diet. The app is a weight-loss program, yes, but it’s different: “designed by psychologists & scientifically proven to create real, sustainable results,” its marketing copy reads. If you’re sick of dieting, the ads say, Noom is for you. The personalized health-coaching company was […]

Weight loss app company Noom Inc. prepares to launch an initial public offering (IPO), which could come early next year, sources told Reuters. In the IPO, the platform could more than double its valuation from its most recent fundraising round this spring, when it which raised $540 million and Silver […]